
NOTEPAD
MY ROLE
Associate Solution Leader - UI/UX
Contextual Dynamic User Interface Team
Brane Enterprises specializes in AI-driven solutions, leveraging machine learning, deep learning, NLP, computer vision, and generative AI to power autonomous systems, robotics, and intelligent automation. Brane needed a low-code platform to help enterprise users design custom AI solutions without deep coding knowledge.

1
The user research for Notepad application focused on understanding the specific needs and pain points of developers and testers. The goal was to design a tool that would not only facilitate note-taking but also enhance cross-departmental collaboration.
We conducted 10 user interviews and a competitive audit, identifying that non-technical managers needed a visual drag-and-drop interface. Based on this, we created persona-based user journeys and multiple prototyping rounds.
EMPATHIZING
Research Objectives
Identify User Needs
Understand the essential features developers require in a note-taking application.
Enhance Collaboration
Explore ways to integrate features that support seamless collaboration across different departments.
Improve Efficiency
Determine how the application can streamline workflows and reduce the time spent on managing notes and tasks.
Methodology
Surveys and Interviews
Conducted with a diverse group of developers from different teams from various departments to gather qualitative and quantitative data on their current note-taking practices, challenges, and desired features.
Secondary Research
Conducted observations of automation testers in their work environment to analyze their note-taking and real-time collaboration methods, identifying friction points and inefficiencies in their processes.
Persona Development
Created personas based on the research findings to represent different types of users within the company, ensuring the design would cater to various needs.
Usability Testing
Conducted on the initial prototypes to gather feedback on the user interface and functionality, ensuring the design was intuitive and met the users' expectations.
USER PERSONA
The research findings directly influenced the design of Notepad application, leading to the development of a user-centric interface that balances simplicity with powerful collaborative features. The prototype was tailored to meet the identified needs, ensuring it would be a valuable tool for enhancing productivity and collaboration within the company.

This competitive audit evaluated existing applications and features against existing leading notepad applications, focusing on features, usability, design, and collaboration capabilities. The goal is to identify strengths, weaknesses, opportunities, and potential areas for improvement.
COMPETITORS ANALYZED
ANALYSIS
compatible platform
I observed that each individual had devised their own distinct methods for taking notes by relying on a combination of multiple applications across different devices. While some applications excelled within specific ecosystems, some struggled to function optimally on different devices.
Collaborative space
Lack of a collaborative note-taking space is a prominent complaint among users, especially in professional environments where teamwork is commonly needed between different teams.
Keep up with the changes that is done by them or other team members.
Finding the notes
When it comes to locating notes, certain apps organize them based on the date of creation, while others offer users the ability to create their own navigational structure that they can recall. However, in both scenarios, users need to become familiar with the system and adapt to it.
Personalizing notes
Users need to know this because they all have different ways that they like to convey data. People want the ability to customize the way their notes look and function based on their own tastes.
Transferring data
Many a times its difficult to lose out on so many notes while handing over the dev and design files to different teams. They need a common file where they do not create a separate document but notes that help them handle each individual file better.
Voice notes
Users can quickly capture their ideas, thoughts, or crucial data by using voice notes. When users need to take notes while catering the flow or code when they want to record information more naturally and spontaneously, this functionality can be quite helpful.
Many users complained that there was nowhere to save private or delicate information that they would rather remain private. Where some needs to be published to help the team and community.
File handovers
File handovers are a big issue where it has always been a problem as developers or designers lose a track of the previous teams vision.
KEY TAKEAWAYS
Tailored Collaboration
Designed specifically for developers and testers, with features that facilitate cross-departmental collaboration.
Expand Integrations
Integrating with third-party tools or existing systems to enhance functionality.
Advanced Organizational Tools
Implement more advanced tagging or categorization options for users who manage complex projects.

3
Notepad application is designed with a focus on collaboration simplicity, and efficiency . Key features include a clean, distraction-free interface that allows users to take notes effortlessly and organize them by projects or departments. The application supports real-time collaboration, enabling users to share notes, assign tasks, and track progress across teams seamlessly. Interactive elements within the prototype demonstrate functionality that aligns with Brane's standards for innovation, making it an essential tool for enhancing productivity and facilitating communication across the company.
FEATURE
SHOWCASE
MOTION
CAPTURE
SOLUTION
INTEGRATIONS
MOTION
CAPTURE
RESULTS
by analyzing behavior metrics, optimizing UX, and reducing bounce rates.
Achieved customer satisfaction
81%
via targeted surveys, user interviews, and data-driven improvements.